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Client Stories > Products > Zodiak®: The Game of Business Finance and Strategy
 
Tuning In to the Big Picture: Business Acumen at Comcast
In today's difficult business climate, Comcast Cable Communications needs its frontline managers tohave a firm grasp of how the company makes and spends money and be able to communicate that information to employees who directly serve its customers. Comcast is helping managers develop higher levels of business acumen by using Paradigm Learning's Zodiak: The Game of Business Finance and Strategy within its Comcast University curriculum.

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Lessons Learned: Kent State University Discovers a New Way of Thinking
Kent State University needed its managers to think like business executives, but in an academic environment. Establishing a basic understanding of business finance and leadership accountability was essential to meeting this goal. By using Zodiak®: The Game of Business Finance and Strategy as well as Impact 5®: The Business of Leadership Game, Kent State is accomplishing what it set out to do.

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International Paper: Winning Business by Understanding Business
International Paper, a global uncoated paper and packaging company, needed its salesforce to transform to a consultative strategy. The company introduced Customer Value Management training. Part of that program includes Zodiak®: The Game of Business Finance and Strategy. The company's sales training program is so successful that it was recently recognized by Selling Power magazine when it was awarded a 2007 Stevie® Award.

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How Comdata Got Its Salespeople to Think Like CEOs
Comdata Corporation, a provider of electronic payment solutions, decided against using traditional nuts-and-bolts, motivational sales meetings to get information to its salespeople. It took a different approach when it selected Paradigm Learning to develop a hands-on educational initiative that would put its salespeople into the mindset of corporate executives. The company chose Zodiak®: The Game of Business Finance and Strategy, in a version designed specifically for sales professionals.

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How Xcel Energy Is Playing Serious Business Games
Xcel Energy, a regulated electric and natural gas company serving 12 states, used Zodiak®: The Game of Business Finance and Strategy to increase the level of business acumen for key members of its workforce. As a result, almost immediately, employees began to see the bigger financial picture, which led to new levels of productivity, efficiency, and overall success at the company.

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How Lockheed Martin Connected IT Services to the Bottom Line
Lockheed Martin, one of the world’s leading technology companies, found its IT department did not fully comprehend the processes and challenges faced by the company’s financial department. Discover how Lockheed Martin’s employees learned valuable lessons and expanded their financial literacy by using Zodiak®: The Game of Business Finance and Strategy.

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