Business Games, Business Simulations and Discovery Maps®
Why Business Acumen Wins More Sales
Last month Ray Green, CEO and cofounder of Paradigm Learning, was interviewed by Gerhard Gschwandtner, publisher of Selling Power magazine, at a recent Selling Power conference in Las Vegas. The conversation has been divided into three short segments of five minutes each. We hope you will join us to watch the interviews. They may just change the way you look at your sales team.
Winning Sales Through Business Acumen, Volume I
During the first video, the opening question was, “Why do salespeople need business acumen more than ever?” Listen as Ray and Gerhard discuss how understanding a client's business – especially how the company makes money – can significantly enhance the outcome of conversations that sales personnel have with clients, leading to increased revenues.
Winning Sales Through Business Acumen, Volume II
In the second video, Ray and Gerhard discuss Zodiak®: The Game of Business Finance and Strategy, a business game that is being used by hundreds of companies nationwide to teach salespeople about business acumen through the engagement principle of discovery learning. In this video, you will hear how this training program, which uses a classroom-based board game, is the best fit for salespeople, who love games and especially competition.
Winning Sales Through Business Acumen, Volume III
In this final video, listen as Ray and Gerhard bring their conversation to a close and discuss how important it is for salespeople to be able to analyze their own company's financial picture. This approach will help salespeople not only to understand their own company's finances but also to act as effective advisors to their clients' businesses.
